House of the Dragon: Nearly ten million views in one day, a record start for a prequel

The Game of Thrones prequel series House of the Dragon attracted 9.986 million viewers on HBO and HBO Max in the US.

The grand premiere of “House of the Dragon”not only made HBO history, but also marked the biggest series launch on HBO Max in the US, Latin America, and EMEA (Europe, Middle East, and Africa), raising what HBO calls an unprecedented level. concurrent streams on the platform. Typically, viewers of HBO series on Sunday nights make up only 20-40% of the total viewership of a series. It also surpassed the debut of Game of Thrones in 2011 by nearly 350% in terms of viewership.

All dragons roared as one. https://t.co/gZJPUBmxPE

— House of the Dragon (@HouseofDragon) August 22, 2022

Casey Bloys, Head of Content for HBO and HBO Max, is excited to reach the biggest audience for a new original series with House of the Dragon:

It was great to see millions of Game of Thrones fans returning to Westeros with us. House of the Dragon has an incredibly talented cast and crew who put their heart and soul into the production, and we are thrilled with the positive response from viewers. We can’t wait to share with the public that George R.R. Martin, Ryan Condal and Miguel Sapochnik have prepared for this season.

The series “House of the Dragon”became a hit and surpassed “Game of Thrones”

The House of the Dragon premiere was also a hit on social media, where fans took to the streets to celebrate their return to Westeros. “House of the Dragon”was the most popular topic on Twitter on the day of the premiere, ranking first for 14 consecutive hours and number one on Google Trends. It was also revealed that House of the Dragon attracted 2.6 million US household viewers according to Samba TV. This is the best result since the beginning of the year for a premiere on premium cable or streaming.

Game of Thrones is still being watched on HBO Max

The original Game of Thrones series had its strongest week on HBO Max, ending a seven-week streak of activity each week leading up to the House of the Dragon premiere. The weekly average for Game of Thrones is almost 90% higher in August than in June and almost 50% higher than in July.