NBA 2K23: Jay Cole invites himself to MyCareer mode

NBA 2K23’s MyCareer mode will feature the biggest and most intricate storyline in franchise history.

Hip-hop artist Jay Cole will appear in NBA 2K23’s MyCareer mode, which tells a story that began after the NBA draft. Players will try to become better basketball players by managing their off-court lives in music, fashion and business. NBA 2K23’s Story Mode will feature a rich cast of characters and cameos, including helping players befriend J. Cole to win the hearts and souls of The City (PS5, Xbox Series X and Xbox Series S exclusive).

Alfie Brody, Vice President of Global Marketing Strategy for 2K Sports, comments:

The breadth, depth, and talent in this year’s MyCareer creates an unparalleled experience in NBA 2K23. At the top of this talent list is our first cover star who truly sits at the crossroads of basketball and music. Bringing visionaries like Jay Cole and Dreamer into the making of the game and soundtrack demonstrates the cultural foothold that NBA 2K23 has become.

Dreamer Edition for NBA 2K23 Exclusive at GameStop with Jay Cole

Jay Cole, American multi-platinum rapper and record producer, says:

NBA 2K has long been a place to discover new musical talent and continues to be the gold standard for showcasing everything related to basketball culture. It’s been an incredible journey not only to be on the cover of one of this year’s games, but to be part of the story, soundtrack for MyCareer mode, and introduce the Dreamer brand to NBA 2K. There’s more to come, so keep an eye out for everything the Dreamville and Dreamer brands will release throughout the seasons, as well as Bas and Elite in this year’s MyCareer story.

This shit is crazy. Cover of NBA2K23. ??????? DREAMER @NBA2K pic.twitter.com/x42onadqMq

— J. Cole (@JColeNC) September 1, 2022

The Dreamer Edition of NBA 2K23 will be available exclusively at GameStop in the US and Canada. Please note that the NBA 2K23 soundtrack will feature several notable acts including Drake, Megan T Stallion, Jack Harlow and Polo G. 2K Sports will be adding new songs every Friday as part of ongoing gaming service model updates.

The GOAT boat replaces the Cancha Del Mar in NBA 2K23’s neighborhood mode.

The luxury cruise ship GOAT Boat is the big brother of Cancha Del Mar, whose all-new layout puts affordability at the forefront as well as style and elegance. There are similarities, such as the bridge system and the boardwalk, which will help players navigate the GOAT Boat quickly without spending too much time getting lost and confused.

• Platinum Deck: Trips – six 3v3 courts, four elevators, two showers, Gatorade training center
• Platinum Deck: Deuces – six 2v2 courts, three lifts, two showers
• Platinum Deck: RV – two 5v5 courts, two elevators, two showers, admission to tours
• Silver Deck: Promenade – Jordan Challenge, The REC Lounge, The Cages, NBA Store, SWAG’s,
• Rowe Sporting Goods, Wheels, Doc’s The Paint Tattoo, Affiliate Stores, MyTeam, The Galleon 1v1, The Bridge 3v3, Daily Pick’Em, Daily Prize, Two Elevators
• Golden Deck – MyCourt, Ante-Up

NBA 2K23 is available today on PS5, PS4, Xbox Series X, Xbox Series S, Xbox One, Nintendo Switch and PC.